This story is part of ESPN The Magazines Oct. 31 NBA Preview Issue. Subscribe today!Boston CelticsOverall: 28 Title track: 21 Ownership: 23 Coaching: 9 Players: 11 Fan relations: 21 Affordability: 62 Stadium experience:?47 Bang for the buck: 84 Change from last year: +29Under the guidance of coach Brad Stevens, the Celtics continue to trend upward, both on the court and in the Ultimate Standings. On the strength of their roster and fan relations showings, Boston leaped 29 spots in this years poll.Whats goodIn just three seasons on the Boston bench, Stevens has emerged as one of the brightest coaching minds in the NBA -- and even if he downplays his impact on the Celtics increasing win total, the fans dont. Stevens helped Boston vault to No. 9 in coaching this year (up eight spots from a year ago), slotting him in a top 10 helmed by his good buddies, Spurs coach Gregg Popovich -- the only NBA coach ranked higher than Stevens -- and Patriots coach Bill Belichick, both of whom have raved about Stevens. The addition of Al Horford and the All-Star emergence of Isaiah Thomas helped Boston jump 23 spots in players. The roster now ranks just outside the top 10, at No. 11 (third in the NBA).Whats badBeing a Celtics fan isnt cheap, especially for those making the commute from the suburbs. Only seven NBA teams charge more than the Celtics average $67 ticket, not to mention parking underneath the Garden (that will run you $45) and concessions ($8.50 beers add up in a hurry). Bostons rising win total improved its bang for the buck over 2015, but fans still need to lean on public transportation and hunt for low-priced balcony seats to maximize their dollars.Whats newBostons biggest overall leap (30 spots) came in fan relations, thanks in large part to how the team has embraced social media. The Celtics routinely engage their fans and take them behind the scenes on Twitter and Instagram, thanks to behind-the-scenes videos and Twitter Q&As. Off the court, Boston and its Shamrock Foundation run promotions and auctions that might help you sneak into Media Day or let Kelly Olynyk accompany your child to his or her first day of school. Meanwhile, only three NBA teams scored better in making it enjoyable to watch games when I dont attend in person, perhaps thanks to CSN announcers Mike Gorman and Tom Heinsohn, who form one of the longest-serving duos in the business.Next: Atlanta Hawks?| Full rankings Mitchell Marner Jersey . 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LOUIS -- The New Orleans Saints looked like a team playing out the string. PHILADELPHIA -- The Kansas City Royals won two straight American League pennants and captured the 2015 World Series behind a batting order whose motto was keep the line moving.The narrative went a lot more smoothly when the line wasnt frayed in so many places. Three months into the season, the Royals rank 14th in the American League in runs, and manager Ned Yosts lineup cards are a monument to improvisation. Mike Moustakas is out for the year with a torn knee ligament. Alex Gordon just returned from the disabled list. Lorenzo Cain just went on the disabled list. Kendrys Morales looked downright somnambulant in April and May before hitting .402 in June, and Alcides Escobars penchant for swinging at everything isnt quite as endearing as it was in the 2015 postseason.Given the circumstances, Eric Hosmer picked an optimal time to raise his game to the next level. Through Fridays 4-3 loss to the Philadelphia Phillies, Hosmer leads Kansas City in batting average (.304), hits (93), runs (43), doubles (18), total bases (149), walks (29) and OPS. (.851), and hes tied for second on the team in home runs with 12. He even has a two-homer game against Chris Sale, a distinction that should qualify him for some kind of award.Hosmer held a lead of about 600,000 votes over Detroits Miguel Cabrera in the latest round of American League All-Star balloting, and he appears to be a lock to represent the Royals on July 12 at Petco Park in San Diego. Along with Salvador Perez and Cain, he has been one of the few constants for a Kansas City team thats trying to maintain contact with the magma-hot Cleveland Indians in the AL Central.Franchise icon George Brett consistently raved about Hosmers skill set years ago, so the events of this season havent come as a great surprise to the Royals. At 26, Hosmer is at the stage of his career where his accrued knowledge is catching up to his natural gifts.Hes got a better game plan, Royals manager Ned Yost said. Every time he steps up to the batters box, you see him adjusting to situations. His experience and success have allowed him to understand the art of hitting and be better prepared.Hosmer is doing lots of damage while seeing fastballs a mere 50.4 percent of the time (through Friday) -- the 11th lowest ratio of any hitter in the majors. Thats understandable given his gaudy numbers against hard stuff on both the inner and outer halves of the plate.Hosmers success is less a product of mechanical adjustments than an ability to think along with pitchers in given situations. He has made major advances through watching video, studying scouting reports and engaging in a running give-and-take with Royals hitting coach Dale Sveum.The numbers dont lie, Hosmer said. You learn if a guy likes to throw an 0-1 fastball, or if he likes to throw it as soon as he gets behind in the count.dddddddddddd You kind of adjust to whos on the mound and have a game plan each and every day. When I was younger and I came up, it was kind of see ball, hit ball. Nowadays, especially with the bullpens that teams have, its too hard to go up there and do that.Sometimes its about taking chances and not being afraid to strike out. We played Boston, and I saw [David Ortiz] swing at a curveball that went 55 feet. When you see a guy like him do that, you realize you have to go up there with that game plan and try and take chances. You cant be afraid to look stupid on pitches.Its worth remembering that Hosmer logged only 1,016 at-bats in the minor leagues after signing with Kansas City out of high school as the No. 3 pick in the 2008 first-year player draft. Eight years later, Hosmer and San Francisco Giants catcher Buster Posey are clearly the crown jewels of that draft.This season, Kansas Citys injury issues have created an opportunity for infielders Whit Merrifield and Cheslor Cuthbert, players who werent necessarily in the mix during spring training. While Merrifield (a .315 batting average) and Cuthbert (.274 with seven homers) have responded admirably, theyve had the luxury of breaking in with a fraction of the scrutiny that Hosmer and Moustakas encountered as perceived franchise saviors a few years ago.Its a little bit tougher when guys have no track record, Yost said. Would you rather have your core group of guys? Yeah, absolutely. But sitting in this seat, its about managing change and doing your best to find players who can cover for you. Its important to keep as much stress as you can off them and have an atmosphere where they can thrive. Our players do a great job of staying loose every day.Not that the Royals are satisfied with the current state of affairs, by any means. Theyre last in the majors with 180 walks and 27th overall with 72 home runs, and their mediocre production with runners in scoring position continues to be an issue. But when the teams best player stands in the middle of the clubhouse and insists that good things are on the horizon, how can they not believe?Listen, Hosmer said. Weve been to the World Series the last two years. Were not a joke. Were confident in what we do and we know were gonna break out of it. A lot of people dont like to give us the credit, but we know how good a team we are.Every day, in the field and at the plate, Hosmer continues to do his part for the cause. With a little luck and some better health, the Royals could have a run in them yet. 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